Q: If the credits (e.g. 7.5M for Tier 2 or 100M for Tier 5) are one-time only and cannot be refilled
If the credits (e.g. 7.5M for Tier 2 or 100M for Tier 5) are one-time only and cannot be refilled, how is this considered a “lifetime deal”? Once the credits are used up, what exact features can I continue to use without additional cost?
Will I still be able to generate ads with AI (ad writing)?
Are keyword research tools, competitor tools, or landing page analysis features still available without credits?
Is there an option to top up credits in the future? If so, at what cost?

Matthew_AdAlchemy
May 18, 2025A: Thanks for the question!
I'll start out with some context on the "research credits". Ad Alchemy taps into some really powerful 3rd party APIs like SEMRush and LLMs to do some of the tasks. Unfortunately, some of those are super expensive so we can't offer unlimited access and keep the lights on.
But we're also AppSumo users ourselves and believe in offering killer value so we've loaded up the credits for each plan. On tier 1 for example, your research allocation would let you write 50,000 ads with our AI writing tool. On tier 5, with 50 million credits, thats over 16,000 landing page analysis you could perform. The last time I checked, no one from our previous AppSumo deals has actually used up all their credits.
We also offer the ability to recharge your credits. It's $30 for 100,000 credits. And if you don't want to purchase more credits, you can still use large parts of the tool like the campaign builder and funnel maps for life.