Great intro stuff
Been using Rad's tools since 2019 and was waiting for something like this to drop. Very helpful for basic understanding of SEO for us who have general marketing knowledge and are not SEO professionals

Rad_Four_Dots
Jun 19, 2025Hahaha the OG of Kraken tools, impressive 👏
That's even before Reportz was cool 😁
Indeed, the core idea for the book came from lecturing on the SEO module for the last 11 years.
3.5 hours of compressed knowledge, which can't teach you SEO. I mean, our link builders onboarding training is 3 months, just for link building 😁
But what those 3.5 hours can do is explain the main concepts, ideas, deliverables, what to expect, and what to ask for when working with an SEO agency or a specialist.
That way, people get more bang for their buck, and SEO agencies have an easier job since the person on the other side actually understands the proposed ideas and campaign strategies. Win win 😁