Uniquery simplifies the integration of marketing data into Google Sheets, and is a cost-effective alternative to pricier tools like Supermetrics or PowerMyAnalytics. Its automation features save time by reducing manual data entry, and the scheduled refreshes keep information relevant. While it’s generally intuitive, more video tutorials could improve the onboarding process. But overall, it's a solid choice for streamlining data management. Excited to see how it grows and adds more integrations.