Q: What unique advantages does your service provide compared to Google Analytics?
As a business owner, I'm seeking to understand how accessing additional data beyond what Google Analytics offers could benefit me. While I acknowledge Google Analytics doesn't reveal the identities of visiting companies, how would that information specifically aid me? Considering that my website may attract a diverse range of visitors, unrelated to my business, could you succinctly explain how your service would better "sell me the pen"?
Curran35278
May 15, 2024A: There are a few differences!
1. We have a visitor stream where you can see each visitor coming to your site, see what pages they visited, what source they came from, etc. Really helpful to see how users are interacting with your site and what they did during their session. Google Analytics doesn't offer this at all and only shows you aggregate info.
2. Tracking conversions is a lot easier in Visitor Tracking than Google Analytics. No code required and you can set up conversion tracking in 30 seconds.
3. You can see how your conversion rate changes over time easily within Visitor Tracking. You can maybe do this in GA but you may need to build a custom report and do a bunch of manual work to get it, but it comes built in in Visitor Tracking.
Also from high level perspective, GA is built to give you analytics on your site, Visitor Tracking is built to let you view everything that is happening in your business all in one view - so slightly different ideas when coming to how we approach things
Hope that helps :)
Best,
Curran