Encharge Reviews

After trying multiple email marketing and automation platforms, Encharge has been a real game-changer. Not just because of its intuitive interface and visual workflows, but especially because of its ability to track user behavior on the website and turn that data into real sales opportunities.

One of the features I value most is the web tracking. Encharge lets you see exactly which pages each lead has visited, how much time they’ve spent on each one, and when they return to check out a specific offer. This information is marketing gold. Thanks to this system, I can now trigger personalized automations when someone visits, for example, a product page or a free resource. And best of all: I can reach out to that lead at the exact moment their interest is highest.

Integrating it with my site was incredibly easy: just a small script and within minutes, I was seeing how users were navigating my pages. From there, everything is visual and straightforward. You can build automated flows that respond to specific actions: if someone visits a sales page but doesn’t buy, they receive a tailored follow-up email. If they download a resource, they enter a different sequence. Everything adjusts to what the user actually does—not what you assume they’ll do.

What’s more, Encharge allows you to segment your audience with surgical precision. You can create conditions based on events, page views, clicks, tags… This makes your campaigns way more relevant and effective.

In short, Encharge is not just an email marketing tool. It’s a smart platform that turns website visits into real conversations. And today, that makes all the difference.

Highly recommended if you want to stop sending generic emails and start communicating with your leads right when they’re ready to hear from you.

I cannot understand how someone can rate Encharge with only one star and then, in the same review, write that it is "just" a better Mailchimp...

Because that is exactly the point: Encharge is indeed better than most established email marketing tools out there! I've used several tools before – MailerLite, Mailchimp, Brevo, etc. – all great tools, but I am blown away by the segmentation and automation capabilities of Encharge. You can build Segments based on custom fields AND tags, as well as other metrics combined (opens, clicks, and so on...) – you CANNOT do this in Mailchimp.

I do understand why some might be disappointed that this LTD is "only" mapped to the Growth Plan and doesn't include features from the Premium Plan – but even so, the features it does include are more powerful than those offered by most globally established email marketing tools.

Encharge is almost perfect - the only thing I just wish is that the filter system (under People) offered more options and that you could manually change things like custom fields after selecting multiple people (like you can do in Brevo). Currently, for changes involving multiple people, I always have to create a separate automation flow, which feels like a somewhat “time-consuming” workaround. Also, the look and feel could be optimized in some areas.

But honestly, that's just "nitpicking on a high level" – Encharge is truly brilliant!

After testing it with high hopes and good feelings without event targeting, API and premium integrations, Encharge loses its original power for advanced and connected automations becoming totally basic. Especially it lacks segmentation, I repeat, without this and unfortunately I'm going to return it.
- But still, it is better than most traditional email marketing tools (like Mailchimp) for its advanced segmentation and webhooks, especially in the LTD (one-time payment) offer... but again that's not the value proposal of Encharge and is not what I was looking for.

All the best for the team!

*answering:
''- and confident others will see the same once they dig in 🙌''
about this, I have to say something for which I get too tired of this platform, that's why I'm progressively leaving it like many others:
It's unfortunate that Sumolings we always been obligated have to do a deep research (check comment threads, compare, ask, talk to others on forums...) just to know what hides each offer here and what we actually receive. Recently, even with the new ‘'Plans & features’' section many developers hide upsellings, half offers or a value proposition contrary to the nature of the original product, and it's rarely clear.
Ladies and gentlemen, this is crazy tiring. I just really wish want to know what I get when I buy in a crystal clear way, let's avoid bad reviews, returns and wasted time. Thank you very much.

I upgraded to Tier 5 because I was told all previous features would be restored ASAP , yet none of them have been so far. If you have something running that depends on those features, be careful upgrading, it might stop working for several days.

I love Encharge, its a 5 o more tacos tool, but the wating time is 1. The sad part is I read another review where support responded in just minutes , that clearly wasn’t my experience.

Edited: I can confirm they restored things as promised

Five tacos for this product. I have been using it since I purchased the LTD. However, team needs to come to their senses on included features. For example, current LTD holders are required to purchase $300 Woocommerce feature? This should be a standard in any email marketing platform. Why? There are a million and one ways to connect woocommerce without the feature! Transactional emails? This is a given as well. To add insult to injury..... I can't stack!!!